Uber was once presupposed to rent a female COO, however didn't
Uber was once presupposed to rent a female COO, however didn't

Uber CEO Dara Khosrowshahi has discovered his new proper-hand man — emphasis at the “guy.” Barney Harford has been named leader running officer of Uber, making him the second one strongest particular person at the beleaguered ride-hailing trade, according to Bloomberg.

As COO, Harford will likely be guilty global trip-hailing operations, marketing, customer support, and Uber Eats. He Will also oversee Uber ’s triumvirate of powerful neighborhood managers: North America ’s Rachel Holt, Asia ’s Andrew Macdonald, and Europe ’s Pierre-Dimitri Gore-Coty.

Former coworkers became rivals grew to become coworkers

Harford has been serving as an marketing consultant to Khosrowshahi because the latter was named CEO of Uber in August. Interestingly, Harford is a former rival of Khosrowshahi ’s too. the two males competed towards one another over a decade in the past when Harford was CEO of travel website online Orbitz and Khosrowshahi was CEO of Expedia. Harford was once working for Expedia while Khosrowshahi took over in 2005. Harford then left to turn into CEO of the debt-ridden Orbitz in 2009. Expedia later acquired Orbitz in 2015 for $1.6 billion.

“Dara and i have been each tremendous aggressive,” Harford advised Bloomberg. “Through all that we remained just right pals. That ’s just industry. That ’s just festival. We compete aggressively but we compete within the right means.” In a tweet, Khosrowshahi stated “Trade Santa arrived with an early gift for Uber,” in connection with his pick of Harford because the new COO.

Business Santa arrived with an early reward for Uber. Vastly inspired with @barneyh at at Expedia and Orbitz. Thrilled to paintings with him on taking Uber to the next degree. https://t.co/D2UMsiCiXW via @generation

— dara khosrowshahi (@dkhos) December 20, 2017

Harford could have the industry chops to help run Uber ’s massive and wildly unprofitable business, however what he ’s under no circumstances is a woman. Early this 12 months when Travis Kalanick nonetheless held the reins at Uber, the hiring of a brand new COO was held up as a possibility for Uber to reset the narrative surrounding its spiraling harassment and poisonous tradition scandals.

Kalanick said he was looking for “a peer who can spouse with me to write down the following bankruptcy in our journey,” while assets informed Recode that Uber ’s board liked a feminine government. Names like former Disney COO Tom Staggs and CVS ’ star exec Helena Foulkes had been floated.

Harford is the second one star to be employed by Khosrowshahi. In October, he named a new chief legal officer: Tony West, PepsiCo Inc. ’s common suggest and a former U.S. Justice Division professional. Additionally, a person.

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